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KEVIN COLE:
Redefining Notions of the Popular American Song


 

 
By Robert E. Martin

     Back in the 1980s, on the strength of his interpretative instincts, Bay City's Kevin Cole sprang to international acclaim on the stardust of the late great classical composer, George Gershwin. 

 
True to form, it was not through the strength of Gerswhin's popular songbook that attentions of surviving members of the Gershwin family were drawn to Kevin Cole's prowess, but the manner of how he handled the 'unknown Gershwin'  - material so unfamiliar to the masses that the family swore George was actually channeling himself through the fingers of this young protégée pianist from Bay City.
 
While many laps around the sun have occurred since Kevin began his journey to international acclaim, his commitment to cultivating the legacy of such great American composers as Cole Porter and Johnny Mercer has deepened.
 
Apart from releasing three respected recordings, Kevin is also branching into the composition of original material, one song to be included on his newest fourth release, A Cole Christmas, which Kevin will debut live and in person on a Steinway Concert grand piano at a series of upcoming fundraiser concerts for the B ay City Players on December 16, 17, and 18th.
 
Perhaps the most significant trait of this gifted artist lies in his knowledge & desire to bridge the cultural divide that exists between Popular & Contemporary music. 
"Things haven't changed that much since George Gershwin started his career," responds Kevin about his life since moving away from Bay City. "I've lived in Chicago, which is where I built my reputation as the musical director for the play Forever Plaid, and I've lived in San Francisco, where I was musical director for two summers with the Shakespeare Festival, but that's because musical careers have always been dictated by a few major cities."

 
"That's why George Gershwin's mother t old him he needed a big coat and a top-hat, because it's what the cultural avatar was, just like fashion and Paris Hilton are today. It represents class and status and the same thing happened in music at the turn of the century, because it kicked off the careers of a lot of established critics."
 
"For someone like Gershwin with a natural talent, many critics dismissed him because he could be accepted so readily whereas other's more schooled could not. Schoenberg said that Gershwin's gift for melody and instinctively being able to tune into the emotions of his country.  Believe me, you can do all the studying in the world and not be able to teach that type of gift."
 
"Thankfully, artists such as Rod Stewart have revitalized the popular American songbook," continues Kevin. "And two people we also have to thank are Linda Ronstadt for getting Nelson Riddle to record with her before he passed away, as well as Natalie Cole and Harry Connick.  Those artists' recordings ten years ago all of a sudden created a situation where it was cool to be under the age of 50 and like this type of music."
      
For his own foray into composing, Kevin is also working with director/writer and fellow Bay Citian Leeds Bird, and Adrian Rosales, who is developing a libretto for a serious historical dramatic musical work.  And of course, Kevin is always arranging musical material, whether for the Saginaw Choral Society or the Royal George Theater.
Additionally, this spring Kevin is releasing yet another new disc that will introduce the world to him as a vocalist.

 
"I've been very fortunate to work with Hugh Martin, the best vocal coach out there, reveals Kevin. "He's the guy who wrote Have Yourself a Merry Little Christmas and The Trolley Song and Meet Me In St. Louis.  He lives in California and is 91 years old and I've been his friend since 1994.  He just wrote an autobiography and is trying to find a publisher and was Judy Garland's vocal coach for 15 years."
 
"I met him doing a show at the Pasadena Playhouse when I was doing a Rogers & Hart Revue, and we were using some of his original vocal arrangements that he did back in the 1930s for Richard Rogers.  It was a thrill meeting him. I mean here's a guy that worked with Cole Porter and Jerome Kern, you know?"
 
"Anyway, I started doing some archival work for Hugh and we became friends and eventually he asked me sing for him more and more. He said, 'Kevin, your piano playing is unquestionably the best, but don't short change yourself as a singer. You can really sing."
 
"One day when he was coaching me, he paid me the most unbelievable compliment. He said, 'Kevin, I have three favorite singers - Judy Garland, Mel Tome and Kevin Cole. And of course, you're still living. But today, I only listen to two - Tony Bennett and you.' 
 
"I was like, please, stop - are you on medication? What are you saying!' You can't be serious. But he said, 'No, I am serious. You've finally found your voice. When I listen I know its Kevin singing to me, and you're not trying to be perfect, or sound like anyone else.'
 
"That really floored me," continues Kevin. "Over time he would make these suggestions, and Hugh knows how to arrange songs so your voice has a nice natural ease and words just fall out of your mouth. For too many singers, the keys are too high. I remember once Hugh said to me, 'Remember Kevin, women fall in love with baritones, not tenors."
 
So how does Kevin view his music as evolving?
"My influences are the top tier - Berlin, Arlen, Gershwin - but after playing these guys all these years, it feels natural for me to write. I feel plugged into it. Some people are good at reading road maps, others are not."

 
"What strikes me most in my own songwriting are the standards these composers set, which I use as a guidepost. There always needs to be a wedding between the lyric and music. Berlin and Porter knew what they were doing, because they wrote both music and lyrics. Their songs feel different than when you have two people like George & Ira Gershwin composing together."
 
"But what I love about these great American songwriters is the direct approach they take to get you to the emotion of a song really fast. Within a few measures, a few words, you're there and they have you. I don't hear songs being written like that today. Not that good songs are not being written, but it's the stories they tell - they take you so long to get there, whereas with Berlin & Porter, all it takes is a couple of lines before the arrows are thrown into the emotions of your heart."
 
So does Kevin feel the old adage - they don't write 'em like they used to - is true?
 
"Again, you write how you are influenced," he responds. "If I took just the news as its reported today on TV, as opposed to news from a paper where you have time to devour, what kind of songs am I going to write? Sound bites don't connect or get you anywhere. Every day we are being bombarded, so there is a shift in sensibility."
 
"Also I think there's an innocence to these great American songs, not that they're naïve, but the roadmaps are simplified. When it comes down to it, love and hate are very primal, simple emotions. If you're going to write a song about love or hate you can gussy it up all you want in the verse, but when you get to that refrain, it better say something. I ant to know you've been there, or about to go there."
 
In terms of landmark performances, Kevin references gratitude to David Allen Miller, conductor of the Albany Symphony in New York. "Whenever he hears of a major performance of Gershwin being done in some city, he lets the conductors know who to get."
 
"He lined me up a performance at the Hollywood Bowl and the first night 16,000 people attended, followed by 18,000 the second night. I did my Gershwin medley as an encore and the place went crazy. Afterwards, I was told by one of the members of the Los Angeles Philharmonic who had performed with them for 40 years that he could count on one hand the number of times an audience at the Hollywood Bowl stood up."

 
"Obviously, that was one of the most thrilling experiences in my life," states Kevin. "At the time all I was thinking of were artists like The Beatles and all the great performers that had stood on that stage. It was spooky - you absolutely feel the ghosts of those performers like sensations flowing through you.  And all I could do is ask, 'How does this happen? How does a little guy from Bay City, Michigan, who's doing okay with his music and paying the rent suddenly play the Hollywood Bowl?"
 
Apart from the release of his original projects, 2006 promises to be a big year for Kevin Cole, also on the agenda is a performance with the Lisbon Opera in Portugal for five weeks, and he is also going to Canada to perform with the Edmontown Symphony.
 
"I'm never worried if somebody likes what I do or not," concludes Kevin. "But the importance of all this music and my involvement with it boils down to one simple goal - helping people realize through this music that no matter where you are living, life isn't really so bad."